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Global Advertising: Next Generation

of global brands come from? Andy Milligan tips some potential stars of the future....fact that Taiwan already supplies the world with a number of global brands. Giant is one of the biggest ...

PRWeek.com in global relaunch

PRWeek has relaunched its global website www.prweek. com, bringing together content from PRWeek’s..., PRWeek is offering all readers unlimited access to the global site until 30 October. ...

Global Advertising: Advertising Hotspots

Global advertising is growing in line with GDP for the first time since 2000. But which of the...'s annual forecast of the world's advertising markets predicts the industry will grow ahead of global GDP ...

2001 Global Ranking: Overview

Everyone wants to go global – or do they? The road to using just one PR agency across the world is

P&G secures global dominance

Crest, will oust L'Oreal as the biggest player in the global cosmetics and toiletries industry. In the ...

Haymarket plans global monthly

Management, commented: "It will offer fresh perspectives on global business and economic issues." ...

Football nets global winner

cash, of its overseas fans. Its ambitions to be a global brand rest on the outcome. DATA FILE ...

2002 Healthcare: Global Preference

Drug firms are boosting their reputations by preferential pricing, writes Mary Cowlett

2000 Global Ranking: Asia

Asia is not only the world's third-largest PR market, but it is also the most diverse. Mark Johnson takes a look at the region and discovers why it is such a rich PR challenge.

2001 Global Ranking: Asia

The Asian PR scene has been hit badly by the US economic slowdown, but China is emerging as the new centre of PR power. Mark Johnson reports.

 

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