08 Dec 2000
| by JENNY WATTS
Amazon.com, the online retail company, is reviewing its global advertising arrangements in a move...Amazon.com, the online retail company, is reviewing its global advertising arrangements in a move ...
21 Dec 2000
(pounds 34m) global advertising business currently held by the True North network....(pounds 34m) global advertising business currently held by the True North network.
The review is being ...
06 Dec 2000
Internet advertising network DoubleClick has lost its executive vice president of global media...president of global media, Wenda Harris Millard, who is leaving to become president of Ziff-Davis Internet ...
01 Dec 2000
| by CLARE CONLEY
Guinness Original.
Jon Potter, the global brand director for Guinness, will lead the pitch.
A ...
01 Dec 2000
| by BEN BOLD
Client: Zomba Records
PR Team: LD Publicity
Campaign: Backstreet Boys' global album ...
07 Dec 2000
| by JOANNA WITT
Lever Brothers is rebranding its cleaning fluid brand Jif as Cif in the UK to bring it in line with the rest of the world.
21 Dec 2000
| by SAM SOLLEY
A marketer s life does not get any more challenging than a brief to create a new global brand...A marketer s life does not get any more challenging than a brief to create a new global brand ...
08 Dec 2000
Coca-Cola has appointed Interpublic Group as a global creative and strategic consultant. - General...Coca-Cola has appointed Interpublic Group as a global creative and strategic consultant. - General ...
08 Dec 2000
| by HOLLY WILLIAMS
certain to be on top of their list: the need to go global....certain to be on top of their list: the need to go global.
Apart from the niche home market players ...
15 Dec 2000
| by GIDON FREEMAN
Global technology giant EDS has hired broadcast and online PR firm Bulletin International to run a...Global technology giant EDS has hired broadcast and online PR firm Bulletin International to run a ...