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Media Perspective: Media entering a new era is no time to sit on the sidelines

Ian Darby is away on holiday. Last week, he called and asked me if I could do his column.

Profile: Taking Tetley global

Nigel Holland, regional president, UK & Africa, at Tata Global Beverages, is determined to cement...a truly global $1bn business.' Not only that, he gets to break bread with high-profile figures ...

Media Lifeline: Global Radio

16 April 2008: After Global Radio acquired Chrysalis Radio and GCap, the group chief executive ...

P&G secures global dominance

Crest, will oust L'Oreal as the biggest player in the global cosmetics and toiletries industry. In the ...

Marketing Society - Without insights we cannot keep customers loyal

The business world continues to operate at an increasingly dynamic pace, and competition for the hearts, minds and wallets of customers is as fierce as ever. Operating margins are under constant pressure as we strive to maintain the right cost structures to stay profitable, let alone competitive.

Small marketing team, global remit

Is the fashion for smaller, 'global' marketing teams simply a ruse to enable cuts, asks Suzy...with global marketing and communications'. In other words, UK-specific remits have been cut, and those ...

All about ... Global content deals

the long run. For example, look at last week's global deal between Unilever and News Corp, whereby ...

Close-Up: Can global campaigns be effective?

WPP and Ford are backing a global approach but not all clients are convinced....'s the answer to Ford's global advertising needs. According to the WPP boss, the offering - which ...

Rothermere plots global domination for Mail Online

Online's global dominance.

Silent face of Global Radio emerges

Last week's recommendation by GCap Media of a proposed £375m cash takeover by Global Radio will see...remarkable, more so when you consider that only one of the executive triumvirate behind Global has any ...

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