13 Oct 2010
| by Gareth Jones
, the club's ambitious plans to become a global brand capable of challenging Barcelona, Liverpool and ...
11 Oct 2010
| by Christian Schmalzl
assess new options. Christian Schmalzl, global investment director at MediaCom, shows how to survey new..., MediaCom clients spend up to 5% of their budgets testing and learning. Indeed some global advertisers set ...
01 Oct 2010
| by Tess Alps
This week's RTS conference reflected the improving mood of the TV industry, offering a global...impressive line-up of speakers made it clear that TV is now a global, multi-platform, multi-technology ...
01 Oct 2010
. http://adcontrarian.blogspot.com IS IBM REALLY 'BETTER' THAN APPLE? Interbrand has just released its 2010 Best Global Brands ...
29 Sep 2010
| by Helen Edwards
, senior marketers are gathering their global teams together to play videos of the iPad launch before ...
22 Sep 2010
| by Staff
, Digital director, MediaCom Edinburgh
As is often the case with a major release from a global consumer ...
left the channel two years later when Chrysalis was bought by Global. He joined Turner Broadcasting in ...
17 Sep 2010
| by Mark Cridge
the global managing director of Isobar. ...
15 Sep 2010
| by Gareth Jones
facial hair, for starters), but, as the former Procter & Gamble global marketing chief points out on page
07 Sep 2010
| by Helen Edwards
thirteenth Paralympics, in Beijing in September 2008, attracted a global audience of more than 3.8bn - not ...