Online video: advertisers need to start asking what success really is
25 Jul 2012 | by Martin Galvin
fact, a recent report from Nielsen revealed that 36% of global online consumers are now the proud ...
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Arif Durrani: Google needs to change its approach to HMRC
22 May 2013 | by Arif Durrani
time, Havas' global chief executive, David Jones, was in no doubt about the direction of travel ...
Is the RadioCentre damaged by recent member exits?
10 Nov 2009 | by Staff
radio is a diverse industry - stretching from Global to very small stations - so it is a big job to get ...
Agency consortia set their sights on the big COI prize
27 Oct 2009 | by Steve Barrett
Gottlieb OMD but no media buying, declined to pitch, preferring to concentrate on global accounts. Havas ...
Let's hope Murdoch is right about how to fix newspapers
15 Sep 2009 | by Richard Eyre
online competitors. Murdoch's solution is the action of a true global market leader. It's incredibly ...
Is it sensible for global clients to consolidate?
14 Jul 2009 | by Media Week
Global media reviews are becoming increasingly attractive to many of the biggest media spenders...YES - Graham Brown, Director, MediaSense Preparation, preparation, preparation. For many global ...
ESPN will give Sky a proper run for its money
30 Jun 2009 | by Steve Barrett
global markets. Its backers' resources dwarf even BSkyB's main shareholder News Corp's empire ...
Agencies' race to the bottom will only end in tears
23 Jun 2009 | by Steve Barrett
that their whole business model is becoming untenable. Take the recently concluded 300m Nokia global ...
Carter brought urgency to public policy process
16 Jun 2009 | by Steve Barrett
Indeed, Global Radio chief executive Stephen Miron was the only person to even mention ...
Do cross-platform sales offerings actually work?
16 Jun 2009 | by Media Week
with MSN, ITV, Global Radio and News International to deliver a cross-platform campaign for Ford Fiesta ...
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