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HTC's global PR director Julia Herd is inspired by the F-word

16 May 2013 | by John Owens

The global director of consumer and product PR for handset maker HTC uses her fear to drive her on...where I am in my career.' Herd has risen quickly to head the handset firm's global consumer and ...

Campaigns Showcase: Food & Drink - Focus PR - Bourbon launch is a hive of activity

14 Dec 2012 | by John Owens

brand owner Beam Global. HINDSIGHT - LILY PICKARD, CREATIVE DIRECTOR, FOCUS PR Our approach is to ...

Joel Morris: Coke fuels Olympic fire

26 Jul 2012 | by Alec Mattinson

global sponsorship. 'The Olympics is our single biggest asset, so it's absolutely vital we get it right ...

Richard Glennie: Going back to the future

21 Jun 2012 | by John Owens

effectively saying his brand is pulling back from the kind of global media event most PROs dream about, he ...

Consumer: Land Rover evokes interest in young

05 Apr 2012 | by John Owens

produced so far. The car manufacturer asked The Brooklyn Brothers to create a global campaign ahead of the ...

Sue Garrard: From pensions to Pot Noodles

23 Feb 2012 | by Matt Cartmell

The senior V-P of global comms at Unilever has successfully made the transition from public sector...tough period. Her main feat during the past year has been to transform Unilever's global comms from a ...

Campaigns: Voluntary Sector - Taylor's will to thrill raises charity's profile

23 Feb 2012 | by John Owens

and Sky News, as well as going global, with coverage in Germany, Vietnam, China and Spain. RESULTS ...

What's in store for 2012?

11 Jan 2012 | by Kate Magee

a major moment for the country,' says Edelman's Williams. The opportunity for global exposure ...

Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

's global CEO Paul Taaffe resigns following the merger with US public affairs shop Public Strategies ...

Reputation Survey: The European Union - Debt woes leave EU image in the red

24 Nov 2011 | by Kate Magee

crisis had been damaging to the global reputation of Europe. The research comes as the debt crisis in ...

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