NEWS ANALYSIS: Will Text 100’s offshoring idea work?
17 Oct 2007 | by Gemma O’Reilly
and, says Andrew McGregor, regional director, EMEA at Text 100. The new service, called Global ...
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REPUTATION CHECK: Retailer ethics leave shoppers cold
21 Nov 2007 | by Claire Murphy
latest transgression would receive a global hearing, particularly online. Edelman Digital s analysis of ...
NEWS ANALYSIS: Communicating at a time of crisis
03 Oct 2007 | by Kate Magee
: Reuters AlertNet Measured among 107 global print titles ...
NEWS ANALYSIS: Barclays fights to save reputation
12 Sep 2007 | by Robert Gray
accumulating pressure of global financial fears, spurred by the US sub-prime lending crisis. It is a bad time ...
NEWS ANALYSIS: A product recall need not be a crisis
05 Sep 2007 | by Robert Gray
response in a webcast and via media interviews. We took a global approach, says Mattel PR manager Sarah ...
MEDIA ANALYSIS: Survive Today, rejoice tomorrow
05 Sep 2007 | by Hannah Marriott
global comms director Emma Gilpin-Jacobs dealt with Today when the newspaper had a refresh in April ...
MEDIA ANALYSIS Get ahead in the beautiful game
22 Aug 2007 | by David Quainton
offerings, such as World Soccer, which covers the global game. Online trend The concentrated nature of ...
NEWS ANALYSIS: Ketchum comes out of the shade
20 Jun 2007 | by Robert Gray
global clients at the expense of a crystal clear UK proposition. The agency is aware of the fact that it ...
NEWS ANALYSIS: Create a special sense of place
20 Jun 2007 | by Michael Hayman
their distinguishing characteristics to achieve global recognition. It is no longer enough to be a just ...
NEWS ANALYSIS: Is paid-for ‘editorial’ ever effective?
23 May 2007 | by Robert Gray
At the recent Communications Directors Forum, head of global PR for BT Global Services, Ellen ...
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