Search results for "Global"

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Agencies pulled in both directions by bid to be different

30 Oct 2003

than marketers, now handle negotiations and the inevitable global consolidation of media networks has ...

Analysis: Edelman looks to Brain for stability

03 Oct 2003 | by Ian Hall

previously said the agency's global plan was to 'boost the amount of non-US business we get by exporting it ...

Latest Initiative win makes life hard for embattled MPG

02 Oct 2003

. Hardly a sign of health for a network committed to a global expansion plan. Some tough decisions now face ...

Analysis: CBI tries to address 'exploiter' image

19 Sep 2003 | by Peter Simpson

organisations and global charities and aid groups welcomed his plans. But with this year's WTO Ministerial ...

Analysis: Employees' CSR views set comms challenge

11 Jul 2003 | by Mark Johnson

and brand reputation. Global health and care organisation BUPA launched its One Life programme in 1998 ...

Analysis: Murphy keeps his goal in sight after takeover

27 Jun 2003 | by Mark Johnson

. 'We want to build a global group. We've tried to meet market expectations by delivering growth,' he ...

Is ZenithOptimedia ready to face WPP in Cordiant fight?

19 Jun 2003

But now, just as the global media agency brands seem to be making a fair fist of providing a ...

Populist design is absent from D&AD

06 Jun 2003

a perfect fusion of the advertising and design disciplines. Particularly as the number of global ...

France Telecom is testing its pitching shops to the limits

08 May 2003

, MPG's chief executive, Fernando Rodes, and its head of global operations, Bob Offen, outlined its ...

Overhauling the FT is wise in a tough broadsheet sector

01 May 2003

set to hold back the global economy for the foreseeable future. If you have an opinion on this or ...

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