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Rugby sponsorship: The calm before the scrum

28 Oct 2011 | by Alex Brownsell

'breakfast pies' and ale. Similarly, Mark Cameron, brand extension director, global marketing, at RWC ...

Mobile evangelist happy to upgrade his contract

27 Oct 2011 | by Alasdair Reid

mobile - and our easy assumption was that, in his new global role for O2's parent, Telefonica, he'd be ...

All about ... Digital radio

27 Oct 2011 | by Maisie McCabe

One was licensed to GWR (the then owner of Classic FM and now part of Global Radio) in 1998 and began ...

Twitter ready to step up courtship of advertisers

27 Oct 2011 | by Katherine Levy

media source tells me, and Wang admits he lost 15 pounds. "The brand became global so much faster than ...

Is data suffocating clients?

27 Oct 2011 | by Alasdair Reid

Johnston, the global digital leader at Mindshare , suggests. He argues that, in some circumstances, common ...

An audience with Sir Terry Leahy: 'This is the best of times' for marketers

20 Oct 2011 | by Rachel Barnes

executive, he took Tesco from being a 568-store UK chain with pre-tax profits of 750m to become a global ...

Can radio surpass market?

20 Oct 2011 | by Alasdair Reid

again. While Global Radio has just reported a 1.3 per cent decline in revenues for the year to the end ...

Things we like

20 Oct 2011 | by Staff

details of the beers that are on offer. Global Radio's Team 2012 Appeal It's easy to forget ...

Travel into the future: BA's Willie Walsh, plus Google and TUI, tell Marketing what lies ahead in the turbulent market

14 Oct 2011 | by Loulla-Mae Eleftheriou-Smith at ABTA Conference

Global and local crises on varying scales have plagued the sector, but a new optimism is emerging...companies and this turbulent market. NO EVIDENCE OF GLOBAL RECESSION; THE NEED FOR OPTIMISM Willie ...

Hurman hits the road to raise OMD's standards

13 Oct 2011 | by Alasdair Reid

say that OMD's global chief executive, Mainardo de Nardis, believes that the network has reached a ...

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