Social Media: The value of a Like
27 Dec 2011 | by Adam Woods
can start to quantify the real value of Facebook or Twitter," says Ivan Fernandes, MediaCom global ...
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Five routes to social media success
28 Dec 2011 | by Andrew McCormick
Facebook, widespread global press coverage and an increase in footfall. Like most campaigns that push the ...
Coca-Cola Christmas: 2010-2011
25 Dec 2011 | by Georgina Brazier
the slogan 'open happiness', the theme of its global marketing strategy. Coca ...
Daily Mail and The Guardian achieve record web highs
23 Dec 2011 | by Arif Durrani
group portfolio withdrew in April 2010, reported 24.2 million global monthly unique browsers, and 1.5 ...
The Sunday Times prepares iPad and Android editions for Christmas Day
22 Dec 2011 | by Arif Durrani
devices. Contents will include global and national news and sport, and a Christmas Day interactive quiz ...
Radio outperforms the market in 2011
22 Dec 2011 | by Arif Durrani
, Global Radio, deserves recognition for its part in driving innovation. Between June 2010 and June 2011 ...
Global Radio promotes Andrews to group programme co-ordinator
22 Dec 2011 | by Arif Durrani
Global Radio has promoted Gareth Andrews to the newly created role of group programme co-ordinator....for itself. His enthusiasm, commitment and vision will be integral to Global Radio as we strengthen ...
Briefing: Retail - Online retailers eye overseas growth
22 Dec 2011 | by Andrew McCormick
for international expansion. The UK companies set out plans to take their brands global recently ...
Nissan in agency hunt for multinational corporate brief
21 Dec 2011 | by Sara Luker
global markets....news generated on a global scale. All existing agency relationships in the 20 regional offices will ...
Starcom MediaVest Group scoops $600m global Novartis media
20 Dec 2011 | by Mark Banham
product Nicotinell, is worth 9m in the UK, according to Nielsen. The global account is expected to be ...
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