THE BOOK OF LISTS: The 10 Biggest global account moves
17 Dec 2001
1. Nestle's decision to review its global agency arrangements, which hasn't been completed yet ...
" ad -- in July 1999 and handed its global advertising brief to Ammirati Puris Lintas. It has also been ...
1. Nestle's decision to review its global agency arrangements, which hasn't been completed yet ...
CORPORATE: Mellon Global Investments, Mellon Financial's asset management arm, has hired Jamie ...
TORONTO: Nokia has chosen Apex PR as its agency of record in Canada. The company previously retained National PR, but the agency resigned the account over a client conflict. Six agencies pitched for the work. Apex will handle media relations, executive profiling and support for sponsorship events.
Tempus. The Media Edge and CIA will merge to form one global group with billings of 17 billion ...
MADRID: Dow Jones & Company, publisher of The Wall Street Journal Europe and Dow Jones Newswires, has appointed Spanish PR firm Grupo Albion. The Madrid-based IR consultancy will handle all PR for Dow Jones in Spain and Portugal. Grupo Albion MD Moore Mayorga heads the account, leading a team...
HANOVER: PR news agency na europe is providing exclusive press coverage for next year's CeBIT technology exhibition, which claims to be the world's largest trade show. Organisers of the event have hired na's parent firm news aktuell for the fifth year in a row to distribute exhibitors' press...
TOKYO: Boeing has confirmed Japanese PR agency PRAP is to replace eight-year incumbent Weber Shandwick Worldwide as its agency in Japan, following news last week the firm was in the running for the brief (PRWeek, 7 December). In the UK, Boeing hired Harrison Cowley as the first ever agency to...
JEDDAH: Jeddah-based consultancy Landmark PR, the PR arm of regional ad agency DDB-Promoaction, has hired recently-launched UK-headquartered PR firm IC2 to provide strategic and tactical planning. IC2 director of international operations Roger Fennings leads the account with a brief to develop...
PARIS: UK-based information management firm KVS has taken on Paris technology PR firm Rumeur Publique for a strategic communications brief across France. KVS hired Rumeur after opening a French office. This followed office launches in Australia, Germany and the US. KVS retains Devonshire Marketing...