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Media Week Essay - Airport Media

09 Dec 2008 | by John Rankin

journey through the airport, and Aviator Insight, whose Global Flyer Panel tool draws on its ...

Media Week Essay - Experiential

09 Dec 2008 | by James Long

senior global marketers. Although it is accepted that the ability to engage with the consumer offers ...

Media Week Essay - Digital Out-of-home

09 Dec 2008 | by Nicky Cheshire

relax, read a book or a paper, or just navel gaze. But now, thanks to global internet penetration and ...

Media Week Essay - Digital

09 Dec 2008 | by Michael Steckler

changing because the latest full-service global ad networks are leveraging hugely powerful technology to ...

Young People - How to make friends and influence young people

02 Dec 2008 | by Adam Woods

vice-president for global ad sales. "If you bring a brand into a community in a relevant way, you get phenomenal ...

Young People - A fine balance

02 Dec 2008 | by Sarah Crawley-Boevey

to control. "The internet is a global platform, so if the UK does something, it doesn't affect the ...

The FT's Khozem Merchant is at the heart of global rebalancing

16 Sep 2008 | by Media Week

be nearer the heart of a global rebalancing. The opportunity to report India's rise for a newspaper ...

Pringle still revels in the IPA hot seat

25 Jul 2007 | by Julia Martin

demonstrated convincingly that, on a global basis, 12% of all shareholder value rests in intangible assets ...

 

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