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Fox launches major campaign to promote Jetix

From January next year, the brand will trade under the name of the new global programming alliance ...

Blushes at the top table after EU stalls WPP deal

Red faces all round in the upper echelons of advertising behemoths WPP and Grey Global – the

Antitrust query ‘unlikely’ to scupper WPP/Grey deal

purchase of Grey Global Group, deeming its merger application incomplete.

Book Review - On B®and

happens when a brand goes global, when we shouldn’t automatically assume that the customer comes first and ...

The force is with licensing rights

in our culture. Licensing is now a massive business on a global scale. Movie makers, television ...

You can still feel the buzz in Cornwall

ideas they are not online. That means they fall behind in the knowledge being shared within a global ...

Two’s company

Global managing director Roy Jeans. Newly appointed ad director Emin is a News International lifer, while ...

WPP-Grey Global merger faces regulatory delay

The merger of WPP and Grey Global has hit a snag, with the European Commission requesting further

Need for more accountability

support of its global supply chain? The piece did focus on the “micro” end of the spectrum. For those of ...

Brands on the run

believe that global brands are to blame or not, there can be no denying that it is not just the public’s ...

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