Optimedia takes off with BA media planning deal
31 Jan 2002 | by MediaWeek
UK for BA, as well as retaining the airline's global planning and buying account, worth a total of ...
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John Ayling scoops health drink account
31 Jan 2002 | by MediaWeek
offer better service than global ones." ...
London's paper has to raise the standard
31 Jan 2002 | by MediaWeek
Scruton). Above all, with the famous Lex column going global, Gowers has launched a new Lombard column ...
Stop Press
24 Jan 2002 | by MediaWeek
. Starcom MediaVest Group has won the $25m (£17.5m) global media assignment for Dominican Republic Tourist ...
Clemens finds hippy ideals in media kudos
24 Jan 2002 | by MediaWeek
longer can these values remain when media is becoming a global concern? "What goes around comes ...
Stop Press
17 Jan 2002 | by MediaWeek
global media company. No replacement had been announced as Media Week went to press. Max Hastings ...
What the clients want in 2002
17 Jan 2002 | by MediaWeek
. Global capability is critical as clients are increasingly looking at campaigns this way. So I believe ...
Schultz steps down as Initiative boss
14 Jan 2002 | by MediaWeek
down from his post with the global media company. No replacement for Schultz, who has been in the ...
Metro appoints ex-CNN international ad chief Muncaster
10 Jan 2002 | by MediaWeek
advertisers' messages to a global audience that is more similar in profile to the TV audience than the ...
Aegis makess further cuts as downturn bites
10 Jan 2002 | by MediaWeek
advertising recession in living memory" and forecast continued weaknesses in the global advertising and ...
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