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Specialist Essays: Dee Gibbs, Mi liberty - Commitment to the cause

reputation of a global leader, defusing a potential crisis or delivering on corporate-led strategy. PR is a ...

Reputation Survey: The European Union - Debt woes leave EU image in the red

crisis had been damaging to the global reputation of Europe. The research comes as the debt crisis in ...

Commitment to the cause

business, maintaining the reputation of a global leader, defusing a potential crisis or delivering on ...

US sportswear giant calls in Threepipe to shake up European football market

, Warrior is initially focusing on football as part of a wider strategy to become a global sports leader ...

Reputation Survey: Public Sector Strikes - Unions losing strike debate

of 2,000 members of the public conducted by global research agency OnePoll HOW I SEE IT ...

French bred

Bacardi has appointed LDR London to manage a global PR campaign for the French vermouth brand

Media: YouTube to expand professional content

next month. Robert Kyncl, global head of content partnerships at YouTube, wrote in a blog post: 'Our ...

Magnum creates ice cool Facebook page

Unilever tasked GolinHarris with creating a global social media presence for its brand Magnum....global social media presence. This was seen as crucial to reaching the brand's target audience of 25- to ...

Food and drink - J&B gets the party started in Cape Town

Cow PR, the global agency for Diageo brand J&B Whisky, was asked to promote a brand event in South

Danny Rogers: Nations wake up to power of tourism

Why? Because their governments realise that even in a stagnant global economy, international ...

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