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ZenithOptimedia cuts global adspend growth forecast to 3.8%

The Eurozone's travails will dampen global adspend growth this year, despite the recovery in North...The global forecast had already been reduced from 4.8% in March to 4.3% in June , and the single ...

Global Radio reports pre-tax loss of £27.7m

Global Radio, owner of Classic FM and the Capital network, made a pre-tax loss of £27.7m in the...According to accounts filed at Companies House, Global Radio made a pre-tax loss of 27.7m in the ...

'Economic uncertainty' forces GroupM to lower 2012 global adspend forecast

GroupM has revised its forecast for this year's growth in global adspend down from 6.3% to 5.1...bn ( 307bn) in 2011. In its 70-country forecast, it also predicts that global adspend in 2013 will ...

Latin America gives Zenith sunnier outlook on global growth

Despite downgrading Western Europe, ZenithOptimedia has nudged up its forecast for global adspend...Skip to table In December Zenith forecast 4.7% growth for global adspend in 2012 , following ...

Media agencies reduce global adspend forecasts

GroupM and Magna Global have softened their global adspend forecasts for 2012, to 6.4% and 5...five months after pencilling in 6.7% global growth for next year. It has reduced its forecast for ...

Global Radio revenues decline 1.3%

Global Radio, owner of the Heart and Classic FM brands, will report its commercial revenues...Over the year Global Radio lost 85% of revenues from what was radio s biggest advertiser, the ...

Magna tips global ad market to grow 5.2% in 2011

Global advertising revenues will grow by 5.2% to $428.4bn (£265.6bn) in 2011, according to...dominant advertising medium, accounting for 40% of the global ad market, while traditional TV advertising ...

Global adspend recovery weakened by Japan and Middle East

ZenithOptimedia has downgraded its global adspend forecast from 4.6% growth this year to 4.2%, in...The Publicis Groupe-owned global media agency indicated that "these events had immediate ...

 

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