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Heineken is gearing up for the global launch of a wheat beer aimed at young, urban consumers.
Britain is trailing behind its European rivals in building and sustaining global brands, according...The agency's annual rankings of global brand values, released this week, showed eight British ...
Italian clothing brand Fila has marked out its intention to become a global fashion brand by...In January, the brand was acquired by Global Leading Brands House (GLBH), a new company ...
American Express is running an online global reverse auction, offering its credit-card customers
Those looking for blood, or at least a decent verbal punch-up, when the global marketing heads of
's table but disprove the myth that the British can't create great global brands. Such surveys are also ...
developed by Arnold will be global campaigns for the marque's XC70 and V70 models. The business will ...
to Unilever's global roster last year. The win comes just months after Unilever picked OgilvyOne to ...
Taking a leaf out of the Red book, Anya Hindmarch, Antidote and global social-change movement We ...
triumphed: the name means 'personal style' in Hindustani. Andaz's parent company, Global Hyatt Corporation ...
