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Champions of Design: Bombay Sapphire

Sapphire bottle was redesigned. 2008: The global Bombay Sapphire Revelation luxury bottle-design ...

Champions of Design: TAG Heuer

A track record of innovation and quality underpins the watchmaker's status as a leading global...Button are among its brand ambassadors. Russian tennis star Maria Sharapova is another global luminary ...

Marketing's Trends plus conference is three weeks away

includes: Henry Mason, global head of research and managing partner, trendwatching.com; Manoj Fenelon ...

Champions of Design: Lyle's Golden Syrup

Lyle's Golden Syrup leave its Thames-side factory each month. The brand has a global reach, with syrup ...

Champions of Design: Aveda

ingredients. The global reach of Estee Lauder has boosted international distribution and sales. Aveda ...

Embracing social business design

September, we took a group of global brands to the much-vaunted Swedish digital school Hyper Island for a ...

Marketing Promotion: How ad clearance helps brands

creative work starts. It will also be particularly useful when global copy needs to be reworked for the UK ...

 

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