What Aon really thinks about Sir Alex Ferguson's retirement
16 May 2013 | by John Reynolds
. Marketing talks to Phil Clement, the global chief marketing and communications officer of Aon, Manchester ...
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Marketing Leader of the Year: The candidates - Christian Woolfenden
17 May 2013
Christian Woolfenden, global marketing director at Paddy Power tells Elen Lewis, editor of The
Ebay boss gives mobile team 'permission to step on toes'
16 May 2013 | by Matthew Chapman
mobile in the customer journey, and a third of all eBay s global transactions now have a mobile device ...
Tesco triumphant in top five 'socially devoted' brands poll
16 May 2013 | by Gemma Charles
place, respectively, in the top worldwide rankings, meaning UK companies dominated the global top ten ...
How UEFA has looked to grow its Europa League brand
15 May 2013 | by John Reynolds
, screened live on ITV, is anticipated reaching a record global audience.
Wedgwood invokes an idealised English home
15 May 2013
. Brand: Wedgwood Client: Anne-Catherine Verwaerde, global brand director of Wedgwood Agency ...
Rising utility bills the leading worry for UK consumers
13 May 2013 | by John Reynolds
backlash over energy price rises. The Nielsen Global Survey of Consumer Confidence and Spending ...
Why marketers are ditching their brands for life in adland
13 May 2013 | by John Reynolds
. Previously global brand director at Vodafone, senior vice president at Adidas, and European ad director at ...
McLaren unveils Twitter handle at Spanish Grand Prix
13 May 2013 | by Chloe Smith
s global fan base to identify and engage with the team. Unfortunately for McLaren, Jenson Button ...
British & Irish Lions legends feature in HSBC ad
10 May 2013 | by Jeremy Lee
an interactive online film and will run in the UK, Hong Kong and Australia. The JWT global creative ...
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