The best a brand can get? Well, Grey's having a go
09 May 2013 | by Jeremy Lee
played out on a global stage....agency from a UK outpost servicing global clients into something equally capable of producing solid work ...
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Creatives can still win war with number-crunchers
16 May 2013 | by Ian Darby
of a global BMW digital marketing brief would suggest so. Agencies claim that they understand brands ...
Wanted: hungry start-ups prepared to take a bullet
09 May 2013 | by Danny Rogers
marketing to data- and procurement-led strategies. This is why the UK market and, indeed, the global ad ...
Arif Durrani: Facebook's UK advisory board creates a stir
02 May 2013 | by Arif Durrani
specific marketing needs of a single territory and follows the creation of its global client council two ...
A warning for those plotting a digital shopping spree
02 May 2013 | by Ian Darby
things analysts seem to crave. The biggest headline to emerge from the day, aside from the global ad ...
A view from the top
02 May 2013 | by David Sable
. David Sable is the global chief executive at Y R ...
Droga5 endorses London as a global creative hub
25 Apr 2013 | by Danny Rogers
each 1 of adspend returns 6 to GDP, it completes a picture of London (in particular) as a global ...
Upwardly mobile Macdonald shows Teflon qualities
25 Apr 2013 | by Jeremy Lee
new-business tables or the creative awards, so he s obviously made a big impression on the new global chief ...
A view from the top
18 Apr 2013 | by Harris Diamond
Lindner and Gustavo Martinez, I get on a global management video conference call with all of us being ...
A view from the top
11 Apr 2013 | by Mainardo de Nardis
call. I land in time for a goodbye dinner with PepsiCo s global chief marketing officer, who is moving ...
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