Allan must preserve culture of Group M memberagencies
09 Dec 2005 | by by Ian Darby,
MindShare man Kelly Clark, and ultimately to Group M's global boss, Irwin Gotlieb. So maybe MindShare ...
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Close-Up: Live Issue - Do advertisers need global digital specialists?
09 Dec 2005
Coca-Cola, GlaxoSmithKline and L'Oreal want global digital networks. Good luck finding one, Larissa...more and more money going into the medium, do they need a global strategy for digital rather than an ...
Is Berliner Guardian a winner?
25 Nov 2005
global marketing and media manager of Nokia, does not agree. She says the situation looks encouraging ...
Media: Perspective - De Nardis can help wipe out nostalgia trips atAegis Media
28 Oct 2005 | by by Ian Darby
is still a job to do at Aegis and a clear rationale for the appointment of a global chief executive ...
Perspective - How will M&C adjust to life after BritishAirways?
14 Oct 2005 | by Claire Beale,
Saatchi & Saatchi, played a vital role in building BA into a global phenomenon. The "world's favourite ...
Media Perspective: Omnicom's global PHD plan has been a long timecoming
30 Sep 2005 | by by Ian Darby,
Omnicom announced last week that it is to back the global expansion of PHD. Given that it has made...own PHD as a second global media network. Omnicom sources say that the timing is coincidental and ...
2MV launch offers insight into future direction for MPG
15 Apr 2005 | by by Ian Darby
this history, the chief executive of 2MV, the MPG global account director Yves Del Frate, has ...
Media Perspective: The Starcom Motive name is dead but its spirit must live on
24 Mar 2005 | by Jeremy Lee, jeremy.lee@haynet.com
leave it looking bastardised, as it evolved into part of a global media network. After merging with ...
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