Hotline: Ogilvy Advertising appoints global planning partner
04 Dec 2009
Ogilvy Advertising has appointed Roisin Jones as a global planning partner. Jones joins from WCRS
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Campaign Promotion: Media Essays - Media brands can play host to personalities
04 Dec 2009 | by Sanjay Nazerali, BBC global news
of marketing, communications and audience insight at BBC Global News. ...
The World: Learning global lessons on product placement
04 Dec 2009
of interesting programming. Paul Johnson, Endemol's global head of marketing and branded ...
The Week: Advertising News - Fresh campaign for Fanta
04 Dec 2009
Coca-Cola is backing its flagging Fanta brand with its first global ad campaign for the drink in
The Week: Media News - London freebie in February
04 Dec 2009
raised by Global Publishing Group, a partnership of five private investors.
Pitch update
04 Dec 2009
and the onslaught of monster global pitches. So, the words straw, camel and back spring to mind with...classes. Final stage meetings for Aviva's global media pitch have drawn to a close, with the incumbent ...
The World: Madrid - Telefonica buys 20 per cent stake in Digital Plus
04 Dec 2009
deal is complete. The global decline in ad revenue has damaged Prisa, which described Telefonica as ...
The World: Sydney - Smirnoff appoints JWT to brand communication role
04 Dec 2009
responsibility." In October, Smirnoff rolled out its new through-the-line global campaign under the theme "be ...
Editorial: It's been a grim year. But will 2010 be any better?
04 Dec 2009
of previous ones, then the global economy should be turning the corner now. However, if it continues ...
Media Perspective: Will 2009 go down as the year media sold itself short?
04 Dec 2009 | by Ian Darby, ian.darby@haymarket.com
media space before essentially selling it to their clients for less, following a series of mad, global ...
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