Hotline: Kellogg looks to consolidate its global agency roster
28 Aug 2009
Kellogg is looking to consolidate its global agency roster from 30 agencies to five as part of a
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Bacardi, the global spirits company, is looking for an agency to handle a portion of its UK digital
Kellogg is looking to consolidate its global agency roster from 30 agencies to five as part of a
forecasted annual drop in global print adspend, due to continue until 2013 according to
their concept turned into a global ad campaign, set to break initially in the UK, with the help of ...
global account asks agencies to pair up with design agencies. After cutting its list down from seven, it ...
identity," Steve Grant, the global planning director of Euro RSCG Luxe, says. This approach has generally ...
each other. They are recession; environment and technology. The concern with environment, global ...
seems to have forgotten its purpose. In this respect, it is following in the footsteps of the global ...
a direct marketing network to handle its global CRM business.
of 2009, despite making cutbacks of more than 6 per cent to its global workforce.