12 Dec 1997
| by RICHARD COOK
The cut-throat nature of news-gathering organisations is
legendary.
12 Dec 1997
| by KAREN YATES
Land Rover is launching its new Freelander Four-Wheel Drive with a
global campaign designed to add...Land Rover is launching its new Freelander Four-Wheel Drive with a
global campaign designed to ...
Publicis, to torpedo the takeover of
Bozell by his former global partner, True North. The move, if made...Publicis, to torpedo the takeover of
Bozell by his former global partner, True North. The move, if made ...
12 Dec 1997
| by KAREN YATES
Umbro Europe has signed Alan Shearer, England s captain, to be its
global spokesman until the year ...
12 Dec 1997
| by ALASDAIR REID
, the companies say
they will be able to enhance long-term product development, glo-bal
branding and ...
12 Dec 1997
| by WINSTON FLETCHER, chairman of the Bozel
continents. A truly global
media opportunity.
And they could drop some on Mars, to await the first ...
05 Dec 1997
| by RICHARD COOK
Last week, the BBC announced its Christmas programming line-up.
05 Dec 1997
| by ELEANOR TRICKETT
One of True North s biggest global clients is attempting to scare
off the Publicis chairman...One of True North s biggest global clients is attempting to scare
off the Publicis chairman ...
05 Dec 1997
| by STEPHEN CARTER, chief executive of J. W
of global
centralisation has given rise to a relatively new phenomenon whereby a
network will ...
05 Dec 1997
development. - Marketing Week
Seagram s president of global marketing, James Espey, is leaving the ...