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Green is the new black - sustainability leads the way

sustainability have fallen foul of their own hype and been labelled hypocrites. Beyond the long-term and global ...

To The Editor: Letters & Corrections

global audience: misdemeanours can be communicated around the world with potentially damning effect ...

New rules shake up ads in the financial services

have been warned. Ardi Kolah appears on the Chartered Institute of Marketing's global top 50 list ...

Simons ousting comes amid client losses and personality clashes

2000. Other big wins throughout 2001, including Sprite, Fanta and Castrol, were on a global basis. It ...

Global ad consolidation predicted as Hewlett-Packard merges with Compaq

global consolidation of advertising accounts, writes Jennifer Whitehead ....global advertising. In December 1999, HP launched a 200m ( 138.1m) global branding effort, but it spends ...

 

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