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Most read stories in advertising, marketing, media and PR (18 - 24 Nov 2012)

McCann Erickson had nothing to do with its departure from the HSBC global pitch list. (Campaign, 20 ...

Think BR: The top brands using social video

already here campaign. On a global level Samsung is shifting awareness activities to create dialogue ...

Think BR: Brands need to wise up fast to how they look on tablets

rise in global tablet sales, over 90% of our 600 customers still serve their traditional website ...

Trading Places: this week's people moves

) Global Radio , the owner of Classic FM and the Heart network, has hired Matt Jeffries , director of ...

Sam Howroyd: Do brands still tell the truth?

Almost half of global consumers say that brands are less truthful than they were 20 years ago ...

Trading Places: this week's people moves

full-time director. Newman, the global planning partner at Ogilvy Mather, takes the new role after the ...

Social media gives you wings

global sports but the Stratos mission still managed to achieve a remarkable spike in conversations ...

Think BR: So you think you know the Chinese market?

sector is a key source of its global competitive advantage. Reality shift: Traditionally known ...

Think BR: Lost in translation

media agencies now have a global dimension to their offering, but often when our brands go abroad they ...

Trading Places: This week's people moves

Garry Lace quits Beta, Anna Bateson takes a global role at Google and Yahoo's Steve Brown heads to...up a global marketing role at Google in the US. ( Marketing ) Coca-Cola has rewarded James ...

 

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