New Ray-Ban campaign urges people to change their view
27 Apr 2005 | by by Jennifer Whitehead
perspective in a new global advertising campaign created by McCann Erickson Italia.
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Y&R's Michael Dolan resurfaces as Viacom chief financial officer
28 Apr 2005 | by by Staff
equity group Hellman Friedman during 2004 on a bid for Grey Global, which eventually went to WPP. On ...
Alfred Dunhill appoints Snowball for global CRM strategy
27 Apr 2005 | by by Daniel Farey-Jones
LONDON – Luxury men's brand Alfred Dunhill has appointed Snowball to develop its global CRM...since September 2003. The global brief will see Snowball advising on the rollout of the customer ...
Presky Maves hires former Jaguar global marketing director
27 Apr 2005 | by by Staff
Runnacles took early retirement last November from Jaguar, where he was global marketing director ...
Omnicom revenues jump 8% as it trails rival WPP Group
26 Apr 2005 | by by Staff
. This compares favourably with other global ad groups. Last week WPP, owner of advertising agencies ...
Paris Hilton's burger commercial is deemed too raunchy for television
26 Apr 2005 | by by Staff
, for the more diet conscious, the Low Carb Chicken Club Sandwich. Hilton is came to global fame for ...
Reuters and Times of India to launch Indian TV news channel
25 Apr 2005 | by by Staff
launched by The Times Global Broadcasting is set to take advantage of the huge growth in India's cable TV ...
Ipsos launches new public affairs unit to develop global projects
25 Apr 2005 | by by Julia Pearlman
LONDON - The Ipsos Group is launching a new global public affairs unit to enhance its involvement...increasing its focus on global projects by following a "confederation" model to gain information on markets ...
Millward Brown adds emotional responses to advertising research
25 Apr 2005 | by by Sam Matthews
promoting a brand to them. Graham Page, global head of research and development at Millward Brown, said ...
ACNielsen hires two directors to spearhead Consumer Panel expansion
25 Apr 2005 | by by Sam Matthews
development director, arrives from global beverage research specialist Canadean. He previously held senior ...
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