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The latest BrandZ list of the top 100 global brands shows that established names have bucked the...%, to $2.04tn, according to the BrandZ Global Brands study. This brings the total increase in the value ...
WPP clients, including global powerhouses Ford and Dell, have licensed 'live dashboards' from the ...
23 Apr 2010
| by David Barros
's value was based on its worldwide fan base and licensing deals making it a global brand that pulls ...
21 Apr 2010
| by IGD
Global Retail League. According to new research from the grocery industry think-tank IGD....The index, which forms part of IGD's Global Retailing 2004 report, is designed to look further ...
21 Apr 2010
| by David Barros
Takaki, global strategy director at Publicis, said: "The future of marketing is participation. And the ...
LONDON - ZenithOptimedia has upgraded its UK and global adspend forecasts, predicting the market...by around 7% in the first quarter this year, and at least 16% year-on-year in Q2. Global adspend ...