Last week's most read news in advertising, marketing, media and PR (9 - 15 Dec 2012)
17 Dec 2012 | by Daniel Farey-Jones
Starbucks pays in the UK led the global coffee chain to become the latest brand to suffer in "the age of ...
Aviva is rolling out a new global marketing plan, which will see its humorous UK advertising...executive Andrew Moss, is to implement a new global strategy based around the strapline "Little things ...
Starbucks pays in the UK led the global coffee chain to become the latest brand to suffer in "the age of ...
innovative global integrated campaign allowing users to track the "fuel" they use during the day via their ...
, featuring contestants who appeared in the first series. Paul Cassidy, global head of marketing at City ...
OpenLoop platform. Global Microsoft creative work by Wunderman was adapted by Beattie McGuiness Bungay ...
Sir Martin Sorrell's media powerhouse, GroupM, became the latest group to downgrade its global ad ...
an 11m global campaign. SodaStream then hit back with a new ad called "blacked-out bubbles" that ...
International is holding a global pitch in order to find an agency to create a new digital platform for the ...
Durex has launched a global social media campaign, by Havas Worldwide, that will commit the brand ...
The watches and jewellery brand Diesel TimeFrames is launching a global campaign, by Crispin ...