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Initiative loses £60m global media account for Credit Suisse

LONDON - Interpublic Group's Initiative has lost the £60m global media business for investment and...global brief. Although Credit Suisse has not yet released a formal shortlist, agencies believed to ...

Guy Bradbury secures DDB WWAV role

Woodford, the chief executive of DDB London, Bradbury will also work on the integrated global accounts for ...

Shell holds global digital review

LONDON - Shell is kicking off a review of its multimillion pound global digital account, which is...just months after Shell worked with Digitas London and JWT on the launch of a global corporate social ...

Tomorrow's world

according to consumer desire. Both Jacob and Alan Rutherford, vice-president of global media for Unilever ...

Chemistry raids Publicis Dialog for digital team

major restructure. The company s UK chief executive Simon Marshall left last week, following global ...

WPP acquires 24/7 Real Media

NEW YORK - WPP has signed a deal to acquire global digital marketing agency 24/7 Real Media for

Flytxt sells agency operations but retains brand

, group chief financial officer at Buongiorno, said the acquisition improved Buogiorno s global mobile ...

Publicis Dialog CEO exits after agency reform

LONDON - Publicis Dialog's UK chief executive Simon Marshall has resigned, following global chief

Publicis launches global digital network Publicis Modem

LONDON - Publicis Groupe has launched a new global digital arm under the banner Publicis Modem.... The Modem Media headquarters in San Francisco will become Publicis Modem s global headquarters ...

Publicis sees growth outside Western Europe

The French-owned network reported global revenue of 1.06billion ( 720 million), up 6.5% year on ...

 

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