Search results for "Global"

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Lexus to re-position around 'progressive luxury'

Toyota-owned premium car marque Lexus is to planning to unify its global marketing around the theme...for global marketing and product planning at Lexus, said it is important that each of Lexus regional ...

Hyundai readies 'modern premium' brand strategy

Under new global head of marketing Won-hong Cho, the Korean car manufacturer will unveil a new ...

Holiday Inn to sell £20.12 rooms in Olympic promotion

years as part of a 65m global campaign to relaunch the brand. Holiday Inn and Holiday Express are ...

Burrda targets Nike in drive into UK market

improve awareness of its brand. The agency has been briefed to create a set of global brand guidelines ...

Think BR: Bring the Ashes action back home

sponsorship is having a coherent strategy prepared well in advance. Charlie Dundas, global head of ...

Starbucks dumps global Kraft retail distribution deal

Starbucks has ended its global distribution deal with Kraft foods, which distributed its roast and

Unilever posts 13% rise in revenues

Global underlying sales growth was 3.6%, due to a mix of lower prices and greater volume ...

Charities join forces for Women's Day campaign

a global reach through member organisations such as Oxfam. The ads will target 16- to 30-year-old ...

EMI signs deal to make F*** Me I'm Famous a global brand

turn it into a global dance brand.

Dell to spend 'hundreds of millions' on rebranding campaign

range of new laptops and JBL speakers. Paul-Henri Ferrand, chief marketing officer for Dell's global ...

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