McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012
12 Jun 2012 | by Alex Brownsell
Communications Award for its ongoing Never knowingly undersold activity. Keith Weed, global chief marketing ...
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Aviva updates global brand strategy
27 Dec 2012 | by Alex Brownsell
Aviva is rolling out a new global marketing plan, which will see its humorous UK advertising...executive Andrew Moss, is to implement a new global strategy based around the strapline "Little things ...
Audi TV ad to break during England Euro 2012 opener
08 Jun 2012 | by Alex Brownsell
'." In April, the Volkswagen-owned marque launched a global TV and cinema ad outlining its brand ...
Chrysler re-launches with £10m Super Bowl campaign
03 Feb 2012 | by Alex Brownsell
intention of making Jeep the company's only remaining global marque. In an effort to re-connect with UK ...
The Year Ahead for ... Creativity
12 Jan 2012 | by Nick Gill
global stage? If you believe various awards schemes, the UK isn't at the races when it comes to ...
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