PR LEAGUE TABLES: Healthcare adapts to a global outlook - Health specialists are adjusting to
16 May 2002
merged and become more global in their outlook. Fewer new drugs are being launched on the global market ...
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AGENCY 2002: PR Agency of the Year - The RED Consultancy
12 Dec 2002
RED has eschewed conventional PR thinking to buck the market trend, achieving global press coverage...to achieve through the agency's own resources, she acknowledges, yet many global clients require it ...
PR LEAGUE TABLES: IT shops ride out dotcom decline - High-tech specialists learn the lessons of downturn in business
16 May 2002
the 90s. Admittedly, some of the biggest agencies, handling the global US corporations, faced a major ...
PR LEAGUE TABLES: City PR fights tough climate - Financial services PR holds up well in a crisis year
16 May 2002
, multi-specialist agencies, subsidiaries of the global communications groups, have carved out a considerable share ...
PR LEAGUE TABLES: Tough times alert PR to weak spots - The economic slowdown has cut out PR's dead wood and highlighted its shortcomings
16 May 2002
particular were a disaster. It's also argued that US-based global corporations, in general, were quicker to ...
PUBLIC RELATIONS: Injecting life into sponsorship deals - How can media relations be used to maximise sponsorship? Mary Cowlett investigates
18 Apr 2002 | by MARY COWLETT
partnering with global events, it's not always cheap. In 1999, when Mastercard first committed to the 2002 ...
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