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VisitBritain, the national tourism agency, has announced plans to roll out a global marketing...board plans to capitalise on these events and showcase Britain in a global marketing campaign, targeting ...
Toyota-owned premium car marque Lexus is to planning to unify its global marketing around the theme...for global marketing and product planning at Lexus, said it is important that each of Lexus regional ...
, which it describes as the biggest change to the global business in 15 years....to the global business in 15 years. The ads one of which will feature a male dieter for the ...
, encouraging consumers to speculate on the influence of China on the global economy.
Diageo has appointed Brian Duffy, currently chairman for Diageo Ireland and global brand director...and saw the global marketing function move from a brand focus to category management. This resulted ...
Onwards and upwards... MediaCom's Jane Ratcliffe and Global's Stephen Miron are both moving into..., global media and brand operations at Procter Gamble, after 22 years. ( Campaign ) Ogilvy Mather ...
Under new global head of marketing Won-hong Cho, the Korean car manufacturer will unveil a new ...
years as part of a 65m global campaign to relaunch the brand. Holiday Inn and Holiday Express are ...
Britvic brands in these key markets." Bower-Nye joins the company from her position as global category ...
British heritage." BMI is part of Star Alliance, the global airline alliance. ...
