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Much has been made of the speed with which foreign advertising groups are entering the Japanese market following the slump in the Japanese economy. TBWA s announcement (Campaign, last week) that it is to acquire a majority stake in the Japanese advertising agency, Nippo, follows WPP s acquisition of...
million global campaign through the US-based agency, TBWA Chiat/Day....million global campaign through the US-based agency, TBWA Chiat/Day. Apple s new computer, which ...
Procter s largest advertiser, has forecast that 80 per cent of its dollars 3 billion global...Procter s largest advertiser, has forecast that 80 per cent of its dollars 3 billion global ...
, was intended to create a powerful global network. However, the two sides failed to agree on how ...
Delaney, in June (Campaign, 26 June). The pitch is being run by Neil Simpson, Adidas s global ...
. Oracle launched a pounds 15 million global campaign this week which carries the strapline, Do you know ...
entirely new channel to a global market which is open 24 hours a day, seven days a week. ...
. The iMac is set to change that. Apple is backing its launch with a dollars 100 million global ...
agency network to run a global branding drive worth more than dollars 100 million. It hopes to launch ...
executive, Roger Parry, it grew from a UK company with small overseas operations to become a truly global ...
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