Search results for "Global"

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The Olympic marketers: why we sponsored London 2012; what we've learned; what we'd do differently

29 Jun 2012 | by Stuart Derrick

original sign-up was around taking Cadbury to a global status. However, Kraft could have pulled the plug in ...

City & Corporate: The Week in the City

29 Jun 2012

, the global energy firm, has appointed FTI Consulting. The agency will provide strategic comms and ...

Sandy Purewal: The work does the talking

28 Jun 2012 | by Sara Luker

the 9/11-fuelled global downturn was set to bite, and into an area in Windsor that was awash with tech ...

Samsung Electronics UK & Ireland's Andrew Garrihy on the brand's global growth and Olympic legacy

21 Jun 2012 | by Matt Chapman

and head of global sports marketing at Samsung, told Marketing in April that its share of the mobile ...

Saatchi & Saatchi - New Directors' Showcase

21 Jun 2012 | by Katherine Levy

becoming the global adland stars of tomorrow....The Saatchi Saatchi New Directors' Showcase is a global initiative that was set up 22 years ago ...

Richard Glennie: Going back to the future

21 Jun 2012 | by John Owens

effectively saying his brand is pulling back from the kind of global media event most PROs dream about, he ...

Brand Health Check: Umbro

20 Jun 2012 | by Rachel Barnes

compete. - Umbro can be the global brand for football purists but clarity of vision is necessary ...

Flack's Week: 15 June

15 Jun 2012

Reviewer: Alastair Turner, global chief executive, Aspectus PR What is it good for? The classic ...

Make or break time for the market research industry

15 Jun 2012 | by Alan Mitchell

the predefined answer. 'I've just seen a company steamrolling its own global research because ...

YouTube's Anna Bateson: why the world needs our site

14 Jun 2012 | by Sarah Shearman

The YouTube marketing director EMEA has a clear vision of the video-sharing site's global role as a...Kony to global prominence, YouTube videos are leaving an indelible mark on popular culture and public ...

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