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Starbucks chief executive Howard Schultz on marketing

02 Feb 2010 | by Noelle McElhatton

city and turned it into a global phenomenon. Marketing has never been very high on the agenda for the...sales. What's more important - global or regional marketing? In the early days, we found customers ...

Arsenal seeks global tie-ups

02 Feb 2010 | by Joe Thomas

supportive of it it would help our global fans engage further with us,' said Kinnear. ...

Clear Channel and VMG add more digital malls

02 Feb 2010 | by Maisie McCabe

LONDON - Outdoor media owners Clear Channel and VMG Global have increased their digital six-sheet...Clear Channel secured the contract to sell the advertising on VMG Global's portrait digital ...

Nike recruits sports stars to raise awareness of HIV and AIDS

02 Feb 2010 | by Sara Kimberley

Africa. All profits from the sales of Nike's (Red) laces will go to The Global Fund to Fight AIDS ...

 

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