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Upturn predicted for global ad spend despite first half decline

LONDON - Global ad spend declined 6.8% in the first half of 2009, according to The Nielsen Company...0 0 Nielsen's latest Global AdView Pulse report, which surveys ad spend across 27 markets in ...

On the Agenda - Vaccine could help prevent HIV

Diseases, Sanofi Pasteur and Global Solutions for Infectious Diseases. PR support Part of the press ...

Vodafone launches 360 services with 'Red heads' ad campaign

'. Vodafone's global Power to you' campaign has been developed by WPP agency Santo, with Bartle Bogle Hegarty ...

ITV signs deal to create 'I'm a Celebrity' and 'Countdown' video games

merchandising and licensing at ITV Studios Global Entertainment, said: "'Countdown' and 'I'm a Celeb' are two of ...

Radio industry creates digital switchover body

;} Digital Radio UK will represent the interests of the BBC, commercial radio stations such as Global and ...

Crufts hands global TV package to Sunset+Vine

Sunset+Vine, which is also responsible for global online video coverage of the show, is to produce ...

Vodafone reveals thinking behind global repositioning

putting the consumer at the heart of its business. David Weldon, the global director, brand and customer ...

Turning Point: Buffie du Pon, head of music partnerships, Global Radio

as head of music partnerships, I am responsible for enhancing Global's seven pillar brands, including ...

Full stream ahead

is absolutely right that forward-thinking companies should embrace new technology. Global Radio ...

Hike in UK digital ad spend lags behind rivals

Global digital ad spend is forecast to reach $64.7bn in 2010, accounting for about 15% of global ad

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