to remove filtersUK consumers more cynical about advertising, according to survey
20 Jul 2009 | by Anne Cassidy
counterparts round the world, according to a global survey by The Nielsen Company.
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Wolff Olins tips emerging markets brands to go global
20 Jul 2009 | by Rachael Gallagher
dominance in the US market makes a brand global are numbered. Melanie McShane, a strategist at the ...
InterCasino appoints agencies to roster
20 Jul 2009 | by Amy Golding
online gaming. Alexandra Gal, the company's vice president, global marketing, said: The agencies will ...
Wolverine YouTube ad trials generate 15% uplift in brand awareness
20 Jul 2009 | by Fiona Ramsay
takeover on YouTube. YouTube partnered with Fox, Isobar and MetrixLab to test the impact of the global ...
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