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VW considers direction of $1.4bn global media business

LONDON - Volkswagen is reassessing its $1.4bn (£779m) global media business, with options being...media account, or possibly consolidating the whole global business into a single network. VW's North ...

Jamelia replaces Rachel Stevens as face of Pretty Polly

's star-studded MTV Europe awards in Rome and is being tipped for global fame. An insider said: "It will be a ...

Mars sidelines Grey as it consolidates global advertising

for Mars' Masterfoods USA division said: "With both agencies being part of the global Omnicom family ...

Greenpeace uses self assembly kit to fight illegal logging

is aimed at raising awareness of the global illegal logging trade, which threatens ancient forests

Chelsea drops Emirates as it hunts for consumer partner

the best type of sponsor for Chelsea, as the club embarks on a new global era, is a consumer brand ...

Favourite brands: Brands we love, brands we hate

blamed for the decline. Colin Couchman, senior analyst at automotive consultancy Global Insight, says ...

Indian snack Haldiram's revamps packs for UK market

in the UK, according to ACNielsen. Haldiram's was founded in 1937 and has a global product ...

People moves: Nortel Networks

Nortel Networks' first global marketer....specialist's brand through advertising and sponsorship initiatives. He will set up a global marketing team ...

Careers: What's it really like inside - Sara Lee

two global brand teams located here in Slough.

Editorial: The profitable line in love and hate

the global megabrand variety, are among the few that recognise the importance of passion in whatever

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