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JWT ad launches Boots No 7 mascara

. Jo Simmonite, No 7's global brand manager, said: "The multimedia above the line and the in-store ...

CLOSE-UP: LIVE ISSUE - FINANCIAL TIMES. Financial Times struggles to please old and new audience

to combat a flagging financial market. The departure of its global marketing chief, Gordon ...

CLOSE-UP: LIVE ISSUE - PLAYSTATION 2. The games console brand is lightening up its moody image, Mark Sweney says

, the global business director at Bartle Bogle Hegarty, Xbox's former advertising agency, says. "We ...

Reuters raises coverage

Izabel Grindal, who is based in London but has a global remit. All other specialist editors across a ...

CLOSE-UP: LIVE ISSUE - DIAGEO. Trouble at Diageo as alcopop fad begins to dry up

global alignments with global networks including J. Walter Thompson and Leo Burnett. The theory is that ...

EUROPE: Expanding the market

budgets is clients' global consolidation of PR business. Nevertheless, consolidation has not necessarily ...

MEDIA PERSPECTIVE: Clear Channel and Capital could start industry fireworks

media companies. As for the global media giants whose shadow drove fear into the hearts of the ...

CLOSE-UP: ON THE CAMPAIGN COUCH ... WITH JB

Executive Officers and Global Business Unit Presidents - but somewhere in my head they remain frozen as ...

AFRICA/MIDDLE EAST: An oasis for PR growth

without the knowledge, experience or pedigree of established global or regional operators. As a result ...

Networks line up for global Peroni Italian beer task

, into a global player.

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