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ASIAN MEDIA: Big in Japan

fall for the next few years. Bargain prices today may look inflated three years from now. GLOBAL ...

ASIAN MEDIA: TV's survival kit

injection of cash from the Hong Kong Tourism Board earmarked for global marketing, you can imagine the ...

Interpublic Group dismantles The Partnership network

favour of a new global alliance between Draft Worldwide, its below-the-line specialist, and Lowe.

Delta axes Leo Burnett as advertising is pulled in-house

NEW YORK - Hard-hit US airline Delta has axed its global advertising agency Leo Burnett and is to

MediaVest renamed after acquisition

Cranmer: part of a single global brand By Clare Goff Media v est is to ...

MARKETING MIX: Global pulse - Nothing but a number

It is no surprise that most people claim they hate getting old. Yet, if you talk to older consumers you'll find that those who are still healthy say they have rarely felt more content or pleased with life.

STOP PRESS: Appointment at Burger King

Burger King has appointed Russ Klein as global chief marketing officer, based at its US

BAT slams limits treaty places on 'safer' products

, claiming that global marketing restrictions will remove its ability to promote so-called 'safer' cigarettes.

CAREERS: Movers - Viatris

closely with international marketing activities. He joins from the global healthcare practice division of

Dr Martens plans 'utility' return to fight sales slump

and Studio across Europe and the US. The redesigned range will be backed by a global ad campaign ...

 

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