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STOP PRESS: Hewlett-Packard launches biggest ever ad campaign

Hewlett-Packard is launching its biggest-ever global ad campaign and spending 7m in the UK to

DIRECT: Depaul Trust nets DMA's Grand Prix for DRTV activity

Global Services. Story was rewarded for its Glenmorangie work. ...

AGENCY 2003: Below The Line Agency of the Year - Harrison Troughton Wunderman

Investments' international business and IBM's Global Business Services. One of HTW's differentiating factors ...

AGENCY 2003: Market Research Agency of the Year - Best of the rest

for many mergers, particularly among the larger agencies, often on a global scale. The climate has ...

AGENCY 2003: PR Agency of the Year - Best of the rest

suited to global accounts and so is proving a welcome boost to the bigger, networked agencies ...

Brand defence - effective protection

. According to Bruce Proctor, Diageo associate general counsel IP, and previously global head of trademarks at ...

AGENCY 2003: Media Agency of the Year - MindShare

venture merged MindShare's BroadMind division with fellow WPP company Global Sportnet. The ...

AGENCY 2003: Design Agency of the Year - Best of the rest

the recent global update of the Jaguar brand. It was asked to create a brand identity for the luxury ...

AGENCY 2003: Market Research Agency of the Year - Incepta Marketing Intelligence

Newcastle, Aventis, Morgan Stanley, Reckitt Benckiser, and a major global strategic segmentation exercise ...

ADWATCH STARS OF 2003

Burnetts proved unfounded, but the agency subsequently lost out in the pitch for a big global idea. German ...

 

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