28 Feb 2002
| by Claire Billings,
board of Fox Entertainment Group following the resignation of former Sky Global chief and Fox director
28 Feb 2002
Subcultural marketing
Much of the energy, innovation and creativity that has shaped mainstream
trends can be traced directly back to youth subcultures. Movements such
as hip-hop are potent sources of fashion, music, language and
behavioural trends. Their ability to be one step ahead of...
28 Feb 2002
part of the company's global brand
extension. Gross will oversee the portfolio of global brands ...
28 Feb 2002
of interest, is understood to have
shortlisted J Walter Thompson, Ogilvy 200m global account.
...
28 Feb 2002
pot desserts portfolio. The S-shaped red
logo, designed by PI Global, will appear on all packaging ...
28 Feb 2002
Passengers, its global youth culture
programme. Youth marketing specialists 20:20 Promo have produced a ...
28 Feb 2002
Luxottica has appointed Outrider to handle the global web site for
its Ray-Ban eyewear brand in ...
28 Feb 2002
| by MARK KLEINMAN
down using
global positioning system technology. A team from Budweiser will be
dispatched to ...
28 Feb 2002
.
Yahoo!'s global ad agency, Euro RSCG, will create the World Cup
push.
HHCL and Partners will ...
28 Feb 2002
| by TANIA MASON
,
and Something Special.
Riley said that he has no plans to review the global advertising ...