NEW YORK: Rupert Murdoch's global media empire News Corp has signed up Michael Regan as SV-P of ...
HONG KONG: Cisco Systems, the networking and internet solutions company, has held a review of its outsourced PR in Hong Kong. Four agencies - Burson-Marsteller, Weber Shandwick Worldwide, IPR Asia and incumbent Newell PR - pitched for the corporate and technology work. Karen Chu, PR manager...
MIAMI: Weber Shandwick Worldwide has laid off 11 staff from its Miami office due to a dwindling number of financially viable dot.com clients. The office had built a heavily dot.com-orientated client roster. 'With the dot.com pull-back in budgets, we had no choice,' said WSW president and CEO...
BUENOS AIRES: Internet equipment giant EMC2 is searching for a PR firm to replace three-year incumbent Ketchum PR. After failing to reach an agreement with the US tech corporation, Ketchum did not repitch. It is believed Porter Novelli, Mazalan & Asociados, Burson-Marsteller and Gustavo Martinez...
BEIJING: Hong Kong corporate and financial PR agency Occasions is to open its first overseas operation in Beijing. The office will be used to service existing clients in China, but under Chinese legal restrictions will not be soliciting local business. Occasions MD Wendy Yeung will head the...
BOMBAY: Kodak India is increasing its PR budget by 15 per cent over its spend of nearly pounds 330,000 last year. According to Rajesh Singh, Kodak India SV-P consumer imaging, campaigns will focus on cameras. 'The key task is to bring people to the photographic fold. A large number of Indians...
PARIS: Chronopost International, the express mail service of France's postal service La Poste, has hired Francois Gauthier as director of communications. He replaces Beatrice Roux. Gauthier was previously comms director for French nuclear re-treatment organisation Cogema. At Chronopost, part...
SINGAPORE: Printing solutions giant Lexmark International has chosen Golin/Harris Forrest for product and corporate PR and overall comms strategy advice and implementation in Singapore. The decision marks the firm's first serious PR push in the region. G/H Forrest's affiliate agency Prestige...
the global rebranding of its credit card portal. Leonardo, Leo Burnett's digital and direct ...
role of global chief operating officer has left him with a pressing problem. Namely, finding ...
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