24 Oct 1997
| by KAREN BENEZRA
higher price than its
regular grilled dishes, according to Gilbert. And with a global brand
like Jack ...
24 Oct 1997
| by RICHARD COOK
general of the importance of a truly
global presence.
And this hasn t merely been achieved ...
23 Oct 1997
| by HARRIET MARSH
Irish Distillers Group, manufacturer of Jameson and Bushmills, has
appointed former Allied Domecq scotch whisky marketer, Martin Riley, as
International sales and marketing director.
23 Oct 1997
| by KEN GOFTON
Amid the current flurry of takeovers and announcements of ambitious
overseas expansion plans in field marketing, CPM International s
managing director, Eddie Phillips, sounds a note of caution.
23 Oct 1997
| by HARRIET MARSH
global ads for particular sporting
activities....devise global ads for particular sporting
activities.
WCRS and St Luke s are vying for the ...
23 Oct 1997
| by PATRICK BARRETT
Sainsbury s, Toys R Us and The Body Shop are backing the launch
of the first global marque for...Sainsbury s, Toys R Us and The Body Shop are backing the launch
of the first global marque for ...
23 Oct 1997
| by WINSTON FLETCHER, chairman of Bozell UK
said the savings would be achieved by
leveraging the global scale of the business .
It is ...
23 Oct 1997
| by KEN GOFTON
International as marketing manager. He most recently
worked for City firm IDEA, running its global marketing ...
23 Oct 1997
| by JAMES CURTIS
expertise with new knowledge, global coverage with operational
agility and profound brand empathy with ...
23 Oct 1997
| by JANE BAINBRIDGE
growing. As companies
have to compete in the global village, they recognise the importance of
overseas ...