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BBH strikes global deal with Burnetts

selling up to 49 per cent of the agency to the US-based network. It provides BBH with a global media...selling up to 49 per cent of the agency to the US-based network. It provides BBH with a global media ...

English court - Karen Yates finds BDDP’s global chief Jean Marie Dru is all charm - but try not to

world will still need at least 15 global advertising networks to service all its major international ...

HOTLINE

HHCL s communications agency roster to work on the development of a global product. The agency...HHCL s communications agency roster to work on the development of a global product. The agency ...

Media is key to BBH-Burnetts deal

that satisfies Bartle Bogle Hegarty s global media ambitions while retaining its fiercely guarded...deal that satisfies Bartle Bogle Hegarty s global media ambitions while retaining its fiercely ...

US courts rule against Publicis chief’s acquisition of True North

former global partner was thwarted by the Court of Chancery of the State of Delaware, which ruled this ...

Careers: Movers

Jeremy Nathan has been made head of European marketing communications with global network company...Jeremy Nathan has been made head of European marketing communications with global network ...

MEDIA: Dear Saint Rick - many thanks for the radio station

in as global balloonist. He might not attract quite as many cameramen to Morocco as Richard Branson ...

MARKETING MIX: HOBBY HORSE - Communications can fall victim to fashionable fads

communication. Agencies can learn a lot from clients. A look at the big brands and the global brands of ...

MARKETING FOCUS: REVIEW OF THE YEAR 1997 - Jane Bainbridge takes a look at some of the highlights and low points of 1997, a year which had some memorable moments for marketers

passengers were left stranded at airports. This was in contrast to the global, caring brand strategy it ...

Global adspend set to increase

Global advertising expenditure will continue to grow in real terms to the year 2000, although...Global advertising expenditure will continue to grow in real terms to the year 2000, although ...

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