Are brand birthdays really a cause for celebration?
15 Feb 2013 | by John Reynolds and Ben Bold
this week, the FT celebrated its 125th anniversary with a global marketing campaign spanning press ...
Click
to remove filters
global sponsorship of Lotus, which was celebrating yesterday, after its driver Kimi Raikkonen won the ...
this week, the FT celebrated its 125th anniversary with a global marketing campaign spanning press ...
should be learning to read sustainability signals. Kevin Worster, director global projects for Siemens ...
brand appointed Bartle Bogle Hegarty to the global ad account for its devices business division in ...
preparing a major global marketing assault, which will be Microsoft's biggest period of sustained marketing ...
Grainne Wafer, one the senior global marketers on the Guinness brand, to discuss changes to the Storehouse ...
factories throughout our global supply chain. As part of that commitment, we recently contacted War on Want ...
Bannerman, global marketing director for Eye, said: "Media companies are good at exclaiming change to the ...
Communications Award for its ongoing Never knowingly undersold activity. Keith Weed, global chief marketing ...
'." In April, the Volkswagen-owned marque launched a global TV and cinema ad outlining its brand ...