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Dove's campaign for real beauty returns after two-year gap

18 Apr 2013 | by John Reynolds

, "Together we can change how women see beauty." Dove launched its global "Campaign for real beauty ...

Coca-Cola, BSkyB and Cisco to discuss sustainability at inaugural summit

16 Jan 2013 | by Staff

should be learning to read sustainability signals. Kevin Worster, director global projects for Siemens ...

McDonald's wins Grand Prix at Marketing Society Awards for Excellence 2012

12 Jun 2012 | by Alex Brownsell

Communications Award for its ongoing Never knowingly undersold activity. Keith Weed, global chief marketing ...

Unilever tops 2012 Marketing Society Awards nominations

01 May 2012 | by Kim Benjamin

Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ...

Pernod-Ricard revives Absinthe with global campaign

31 Jan 2012 | by Sarah Shearman

. It is planning its first global campaign for its Absinthe Sup ri-eure brand, which will underline the ...

Field Marketing League Table 2011

17 Aug 2011 | by Kim Benjamin

that, due to the global attraction these high-profile events create, many people will be visiting the ...

Marketing's Experiential League 2011

17 Aug 2011 | by Kim Benjamin

. KEY ACCOUNT WINS Global Brands appointed iD as the exclusive supplier for its experiential ...

Field marketing - Brands go back to the shop floor

16 Jun 2011 | by Suzy Bashford

shoppers' appetite for interactivity. According to Sam Noble, global executive planning director at Iris ...

Weight Watchers unveils 'Get Gorgeous Lounge' experiential push

10 Mar 2011 | by Staff

"biggest change to the global business in 15 years". Read our profile interview with vice-president of ...

PROMOTIONAL FEATURE: Marketing Society Awards 2011

01 Feb 2011 | by Staff

Gooding, global brand director of Aviva. Each year these awards add to the industry's knowledge on ...

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