CLOSE-UP: GLOBAL BRIEF; Bendelac follows a tough act
29 Nov 1996 | by JOHN TYLEE
But it s unlikely that he ll be intimidated by the task ahead, John Tylee reports
Spike Lee is setting up an ad agency with an urban flavour.
But it s unlikely that he ll be intimidated by the task ahead, John Tylee reports
The UK has become the first country in the world to advertise digital terrestrial television licences, following the Independent Television Commission s invitation last week for applications to operate four commercial digital multiplexes.
advertising networks continue to develop global strategies for multinational brands, a relatively new breed ...
At last the multimedia industry is to be recognised with its own category at the UK s premier awards ceremony. At D media-based entries (anything on CD-Rom or floppy disk), one for kiosk-based entries and one for Internet sites.
Michele Martin examines how a new law has caused problems for ad agencies
million full-service global advertising. Iomega had split its account between Ammirati Puris Lintas in ...
that some companies have already prepared ads in Mandarin. It s going to be a global advertising ...
Japan, whose sales hit 25,000 last year. It used to rely on a global strategy, but more recently it ...
Miles Colebrook, president and chief executive of J. Walter Thompson Europe for the past seven years, has been promoted to the new position of international group president of JWT Worldwide.